Analytics for online shops

An online shop lives on two questions: where do buyers come from, and where do they drop off? Statsdot answers both on one screen.

Campaigns that sell

Tag the links in your newsletters, ads and social posts with UTM parameters and Statsdot shows source, medium and campaign separately. Click a campaign and the whole dashboard filters to those visitors: which products they looked at, whether they reached the cart, which device they used.

The steps before checkout

Make the cart and checkout pages goals on the Sites page. The goals panel shows the share of visitors who reach each step. Click a goal to see only the visitors who reached it and where they came from.

On platforms where the checkout runs outside your theme, such as Shopify, Statsdot sees the steps up to the checkout but not the completed order. Use your shop platform's sales reports for revenue.

Every visitor, not only the ones who click "accept"

Analytics tools with cookies only count visitors who accept the banner. Statsdot sets no cookies, so it counts everyone, which makes your conversion rates more reliable.

Fast pages

Every extra script slows a shop down. Statsdot's script is under 1 KB compressed and loads after the page.